In 1951, Bing Crosby- one of the biggest celebrities of the time- walked into a hotel in Vancouver, Canada and was shockingly denied entrance because he and his friend had just gotten back from a hunting trip and were dressed in their favorite Levi's® denim. Once he was recognized the hotel allowed him in but, it was too late, the word was out and quickly got back to Levi's Strauss and Co., the solution:
100% Denim Tuxedo
At the Silver State Stampede in 1951, Levi's® presented Bing a denim tuxedo jacket. The Bing Crosby Tuxedo was made from the same material as the 501® Jean with a Red Tab Rosette with four rivets attaching it to the lapel and a leather patch that says, "Notice to hotel men everywhere: This label entitles the wearer to be duly received and registered with cordial hospitality at any time and under any conditions." Later came matching pants with a selvedge line being the tuxedo stripe. Bing Crosby loved the tuxedo so much he wore it to multiple press events for him upcoming film, "Here Comes the Groom".
For the SS14' collection Levi's Vintage Collection released the Bing Crosby Tuxedo replica. Made from 100% cotton and is lined with satin. The tuxedo jacket also features the Red Tabs rosette held on with rivets and the inside leather patch. The tuxedo pants are the LVC 1947 501® cut with a dark rinse and the selvedge line on the outside of the pant creating the tuxedo line.
